I spent over 20 years working in fashion, designing, buying, and building collections. Over time, I realized most people don’t struggle with style because they lack taste, but because they don’t understand their own patterns.

What we reach for, what we avoid, and what we continue buying but never wear is all information.

Today, I explore style, consumption, and human behavior through the lens of fashion, studying how these patterns shape the way we live and make decisions.

Style is something you understand first, and refine from there.

— Katie May

Certifications in holistic nutrition, yin yoga, professional organizing, and luxury brand authentication